Music Business Administration Ontario College Diploma
ObjectivesThis program prepares students to manage the business aspects of the music and entertainment industries. While the program focuses mainly on the music industry, generic skills common to all entertainment enterprises are also covered. The business side of the program prepares students for careers as entertainment administrators, organizers, managers, marketers and entrepreneurs. To support this, the program helps students develop skills in management, marketing, promotions and small business environments. Students also learn the essentials of live sound reinforcement, studio operations and radio broadcasting.
Practical experienceThere are various field placement components associated with this program.
Academic titleMusic Business Administration Ontario College Diploma
Course descriptionSemester 1
1. CANADIAN MUSIC INDUSTRY I
2. LIVE SOUND REINFORCEMENT
3. INTRODUCTION TO MARKETING
4. CAMPUS ENTERTAINMENT I
5. HISTORY OF POPULAR MUSIC
6. COMMUNICATION ESSENTIALS
7. EVENT PLANNING & MANAGEMENT
8. INTRODUCTION TO COMPUTERS & MS WORD
Semester 2
1. ACCOUNTING I
2. CANADIAN MUSIC INDUSTRY II
3. MS EXCEL AND MS ACCESS
4. ENTERTAINMENT COMMUNICATIONS I
5. ENTERTAINMENT WORKSHOP I
6. HUMAN RELATIONS FOR ENTERTAINMENT
7. CAMPUS ENTERTAINMENT II
8. ENTERTAINMENT MARKETING 1
Semester 3
1. ENTERTAINMENT COMMUNICATIONS II
2. ENTERTAINMENT MARKETING II
3. ENTERTAINMENT LAW I
4. CAMPUS ENTERTAINMENT III
5. ACCOUNTING II
6. PROMOTIONS AND PUBLICITY
7. PRESENTATION THEORY AND MS POWERPOINT
Semester 4
1. DESKTOP PUBLISHING AND PHOTOSHOP
2. ENTERTAINMENT WORKSHOP II
3. ENTERTAINMENT LAW II
4. TOUR MANAGEMENT
5. CAMPUS ENTERTAINMENT IV
6. RADIO 101
7. NETWORKING AND PERSONAL SELLING