Business Administration - Marketing Ontario College Advanced Diploma

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Centennial College

Comments about Business Administration - Marketing Ontario College Advanced Diploma - At the institution - Toronto - Ontario

• Objectives
  Centennial's three-year Marketing program offers broad-based training in business, and specific training in marketing, including marketing research, marketing communications and brand planning. You will benefit from a dynamic and interactive environment facilitated by experienced faculty that encourage learning through case studies, guest lectures, presentations, projects, and computer simulations and technologies.
• Practical experience
  This program offers an optional co-op component.
• Academic title
  Business Administration - Marketing Ontario College Advanced Diploma
• Course description
  Semester 1 Courses
  Course Code     Course Name     Lecture     Lab
  BUSN-110     Critical Business Practices         
  BUSN-119     Business Fundamentals         
  COMP-101     Intro to Microcomputer Appl. Software         
  COMM-160/161     College Communication 1 / (ESL)         
  MATH-106     Mathematics of Finance         
  Semester 2 Courses
  Course Code     Course Name     Lecture     Lab
  ACCT-112     Financial Accounting I         
  BUSN-129     Business Operations         
  COMP-121     Inter. Microcomputer Appl. Software         
  COMM-170/171     College Communication 2 / (ESL)         
  GNED-500     Global Citizenship: From Social Analysis to Social Action         
  Semester 3 Courses
  Course Code     Course Name     Lecture     Lab
  BUSN-333     Business Communications         
  INTL-220     International Business Concepts         
  ELECT     Elective         
  HRMT-301     Human Resource Management         
  MKTG-116     Principles of Marketing         
  BUSN-210     Career Exploration         
  Semester 4 Courses
  Course Code     Course Name     Lecture     Lab
  ELECT     Elective         
  BUSN-226     Business Analysis         
  MKTG-221     Practical Applications in Marketing         
  MKTG-331     Marketing Communications         
  MKTG-223     Professional Selling         
  Semester 5 Courses
  Course Code     Course Name     Lecture     Lab
  ECON-302     Economics for Business & Management         
  MKTG-224     Marketing Research         
  MKTG-228     Brand Management         
  MKTG-229     Interactive Marketing         
  ELECT     Elective         
  Semester 6 Courses
  Course Code     Course Name     Lecture     Lab
  BUSN-350     Business Ethics         
  BUSN-311     Industry Project         
  MKTG-301     B2B Marketing & Channel Management         
  MKTG-340     Strategic Marketing Planning         
  ELECT     Elective         
  JOBS-221     Job Search Skills

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